"The goal is not a better website. The goal is a clinic that books appointments while you sleep and grows on a system, not just a reputation."
Joshua Segbo · Pixel Digital

Most aesthetic and wellness clinics are sitting on more demand than their current setup can capture. The content is working. The reputation is real. What is missing is the infrastructure to turn that attention into confirmed, deposit-secured bookings.

That is what I build. A dedicated conversion system for your clinic: one page per treatment, written for your clients, connected to a real checkout, and backed by campaigns that bring the right people to the right page at the right time.

Engagement Options

Three tiers.
One outcome.

Every tier starts with building your booking infrastructure from the ground up. The difference is how far we go beyond that and how aggressively we drive bookings once the system is live. The Advanced tier is my recommendation for most clinics at this stage.

Foundation
₦1,800,000
Nigerian Naira · One-Time
1 Month Engagement · 4 Weeks
Payment Structure
₦1,200,000 to begin the build
₦600,000 on completion, before go-live
  • Private 1:1 Strategy Call
  • Dedicated sales pages for up to 8 core treatments
  • Full copywriting for all pages in your brand voice
  • Meta Pixel installation and conversion tracking
  • Paystack checkout with deposit-confirmed bookings
Get Started
Premium
₦5,000,000
Nigerian Naira · Full Engagement
6 Month Engagement · 24 Weeks
Payment Structure
₦1,200,000 to begin the build
₦3,800,000 on completion, before campaigns launch
  • Private 1:1 Strategy Call
  • Dedicated sales pages for up to 30 core treatments
  • Full copywriting for all landing pages
  • Meta Pixel installation and conversion tracking
  • Paystack checkout with deposit-confirmed bookings
  • Meta Ad Campaign Launch and Management for 150 days
  • Real-time funnel optimisation for 5 months post-launch
  • Weekly ad performance reports throughout
  • Lead Nurturing Funnel with Email Marketing Automation
  • Multiple lead generation funnels built out
  • Ad Swipe File: best-performing ad creatives in the aesthetic and wellness niche
Get Started
What Gets Built

Every detail. Accounted for.

Whichever tier you choose, the foundational work is the same: a complete patient acquisition system built entirely in your brand, across every surface a potential client will encounter.

One Page Per Treatment

Not a general homepage doing the job of twenty pages at once. Each page speaks directly to the person already interested in that specific service, handles their questions before they form, and ends with one action: booking a consultation with a deposit confirmed through Paystack.

Copy Written in Your Voice

I write every word on every page. Your brand language, your positioning, your tone runs through all of it. Every page has a clear argument, real trust signals and one obvious next step. No generic copy. No templated language. Everything written specifically for your clinic and your clients.

Meta Pixel and Conversion Tracking

Full Pixel installation across all pages. Every click tracked. Every booking event recorded. For the first time you will know exactly which content, which treatment page and which campaign is generating actual booked appointments rather than impressions and profile visits.

Ad Campaign Management

I set up and manage your Meta campaigns: audiences, creatives, objectives and budgets. I monitor in real time and optimise throughout. If something is not converting, I change it the same week. Weekly reports keep you informed without jargon. No vanity metrics. Only bookings.

How It Unfolds

From brief to bookings
in four weeks.

The first month is the foundation. Every week has a clear deliverable. Nothing drags. Your booking infrastructure is live and operational on schedule.

Wk 1Strategy

Strategy Call and Brand Deep-Dive

We get on a call and align on which treatments to prioritise, what your ideal client looks like, and what the booking journey should feel like end to end. You share your brand assets, photography and treatment menu. Your initial payment confirms the slot and the build starts immediately.

Wk 2Build

Sales Pages and Booking Infrastructure

I build every treatment page in your brand, with your credentials, your results and a single clear next step. Paystack checkout is installed and tested across every booking flow. Every word of copy is written in your brand voice from day one.

Wk 3Refine

Your Review and Final Testing

I send you preview links for all pages. You review, give feedback and I action the revisions. Every booking journey is tested end to end from first click to confirmed appointment with deposit paid. Nothing goes live until you have signed off on it.

Wk 4Launch

Go Live and Campaigns Launch (Advanced and Premium)

Everything goes live. For Advanced and Premium, Meta campaigns launch on day 28 targeting audiences most likely to book your priority treatments. Your balance payment is due before campaigns go live. I start monitoring from the first hour.

Proven Case Study

Bluorchid Aesthetics,
Lagos.

Bluorchid Aesthetics came to me with the same challenge most clinics face: outstanding clinical results, growing organic content and no infrastructure to convert that attention into actual booked appointments. No per-service landing pages. No automated booking confirmation. No paid acquisition system.

I built their full conversion infrastructure from scratch. A dedicated booking page for every core treatment. A Paystack checkout flow that confirmed consultations with deposits. Meta Pixel installed and tracking every event across every page. They went from a DM-dependent booking process to a predictable, measurable monthly flow that runs without manual follow-up on every inquiry.

The same system is what I build for every clinic I work with. The treatments change. The brand changes. The outcome does not.

2
Separate Funnels Built
4 Wks
Full Build Timeline
₦0
DMs Required to Book

Ready to build
this for your clinic?

This is not a template service. Every page, every word and every campaign is built specifically for your clinic, your treatments and your clients.

If now is the right time, reach out directly and I will get started.

Let's Drive You Results
Joshua Segbo
Who I Am

Joshua Segbo
Pixel Digital.

I build patient acquisition systems for health and wellness brands across Lagos and Nigeria. Not websites. Systems built to turn the content, reputation and ad spend a clinic already has into predictable, measurable bookings.

I have worked with Bluorchid Aesthetics, Poshglow Skincare and Mara Cruiz Organics among others. The clinics I work with do not come to me because they lack visibility. They come to me because the visibility they have is not converting into confirmed bookings. That gap is what I fix.

I am not a build-and-disappear service. I am accountable to results, present throughout the engagement and honest in every report I send.

Patient Acquisition Funnel Architecture Meta Ad Management Paystack Integration Conversion Copywriting Email Automation
Let's Drive You Results @workflowsbyjosh · workflowsbyjosh.com · Available Mon to Thu, 10am to 5pm